Why is my vlog called "Snark Bait"?

We have to go back to the wild west days of the internet. Back then, there was a popular TV review website called "Television Without Pity." It was known for its bitting snark while reviewing various TV shows, and is where I first saw the word "snark."

"Snark" is not really used much nowadays, but it meant to be slightly sarcastic in a mocking tone. Which absolutely fit my and my brother's personalities to a T. So when he was naming his blog, he decided to make a pun of the phrase "Shark Bite" by calling it "Snark Bait." A friend of ours designed the shark logo, and here we are.